I have decided to do some ecommerce style mini campaigning within the site. Luckily my line manager tends to like my ideas and mostly says yes just do it. So I have cross matched some terms that people look for on the website like ‘autism’ and added some small ad style calls to action for [...]
Archive for July, 2007
Some mini campaigning
Posted in Analytics, More better faster on July 20, 2007 | Leave a Comment »
First thing’s first – analytics
Posted in Analytics on July 19, 2007 | Leave a Comment »
So now that I am doing the universally loved University of British Columbia’s ‘Award in Web Analytics’ I can really start to look at our analytics use seriously.
We have both Webtrends and Google Analytics running – the first by design the second purely out of curiosity. While the former is very powerful but with a [...]
Web form hell
Posted in Operations on July 18, 2007 | Leave a Comment »
I have just taken up the challenge of turning a 38 page word application form into a series of web forms. Yikes!
Part of me thinks this is insane, part of me wants to show much better I can do it. And I have long been twittering (in the old sense of the world) on about [...]
I just woke up
Posted in More better faster, web 2.x on July 18, 2007 | Leave a Comment »
That must be a record time between posts. From October 2006 to July 2007. I’ve got a cheek…
Never mind, we are back on the starting blocks and here is a report on action do far…
Launched a new site in October then I more or less went to sleep for 6 months. A lot of ‘bedding [...]
